You signed in with another tab or window. Reload to refresh your session.You signed out in another tab or window. Reload to refresh your session.You switched accounts on another tab or window. Reload to refresh your session.Dismiss alert
[StackAdapt](https://www.stackadapt.com/){:target="_blank"} is a programmatic advertising platform specializing in audience engagement. StackAdapt enables marketers to deliver high-performing advertising campaigns across channels through real-time bidding, detailed audience targeting, and data-driven insights. StackAdapt’s integration with Twilio Engage helps you sync user data to optimize targeting and improve your campaign outcomes.
13
+
[StackAdapt](https://www.stackadapt.com/){:target="_blank"} is a programmatic advertising platform specializing in audience engagement. StackAdapt lets marketers deliver high-performing advertising campaigns across channels through real-time bidding, detailed audience targeting, and data-driven insights. StackAdapt’s integration with [Engage](/docs/engage/) helps you sync user data to optimize targeting and improve your campaign outcomes.
13
14
14
-
This destination is maintained by StackAdapt. For any issues with the destination, please [submit a ticket to StackAdapt's support team](https://support.stackadapt.com/hc/en-us/requests/new?ticket_form_id=360006572593){:target="_blank"}.
15
+
This destination is maintained by StackAdapt. For any issues with the destination, submit a ticket to [StackAdapt's support team](https://support.stackadapt.com/hc/en-us/requests/new?ticket_form_id=360006572593){:target="_blank"}.
15
16
16
17
## Getting started
17
18
18
-
### Getting your StackAdapt GraphQL Token
19
+
### Getting your StackAdapt GraphQL token
19
20
20
-
If you do not have an existing StackAdapt read & write API key, [reach out to the StackAdapt team for help](https://support.stackadapt.com/hc/en-us/requests/new?ticket_form_id=360006572593){:target="_blank"}.
21
+
If you do not have an existing StackAdapt read & write API key, contact the [StackAdapt team](https://support.stackadapt.com/hc/en-us/requests/new?ticket_form_id=360006572593){:target="_blank"}.
21
22
22
-
### Setting up the StackAdapt Audience destination in Segment Engage
23
+
### Setting up the StackAdapt Audiences destination in Engage
23
24
24
-
1.From the Segment web app, navigate to **Connections > Catalog > Destinations**.
25
-
2. Search for and select the "StackAdapt Audience" destination.
25
+
1.In your Segment workspace, navigate to **Connections > Catalog > Destinations**.
26
+
2. Search for and select "StackAdapt Audiences".
26
27
3. Click **Add Destination**.
27
28
4. Select an existing source that is Engage Space to connect to the StackAdapt Audience destination.
28
29
5. Enter a name for your destination.
29
30
6. On the Settings screen, provide your StackAdapt GraphQL API token.
30
-
7. Toggle on the destination using the **Enable Destination** toggle.
31
+
7. Toggle on the destination using **Enable Destination**.
31
32
8. Click **Save Changes**.
32
-
9. Follow the steps in the Destinations Actions documentation to [customize mappings](/docs/connections/destinations/actions/#customize-mappings) or use the documentation to [sync an Engage Audience](#sync-an-engage-audience).
33
+
9. Follow the steps in the Destinations Actions documentation to [customize mappings](/docs/connections/destinations/actions/#customize-mappings) or [sync an Engage Audience](#sync-an-engage-audience).
33
34
10. Enable the destination and click **Save Changes**.
34
35
35
36
### Sync an Engage Audience
@@ -39,34 +40,34 @@ To sync an Engage audience with StackAdapt:
39
40
1. Each Engage audience should only contain profiles that have a valid email address. Profiles missing an email address are not valid on StackAdapt's platform.
40
41
2. Add a condition to the Engage audience to ensure the required email trait is included.
41
42
3. Open the previously created StackAdapt Audience destination.
42
-
4. On the Mappings tab, click **New Mapping** and select **Forward Audience Event**.
43
-
5. Under Define event trigger, click **Add Condition** and add this condition: Event Type is `Track` or `Identify`.
44
-
6. Under **Map fields**, select the advertiser you want to sync the audience with. You can identify a specific advertiser by finding its ID in StackAdapt.
45
-
> When you're on StackAdapt platform, navigate to `Execute` (or `Overview`), then click on `Advertiser`. Next, select an advertiser from the `Filter` section at the top. You can find the advertiser ID in the URL after `advertiser=`.
43
+
4. Create a mapping: In the mappings tab, click **New Mapping** and select **Forward Audience Event**.
44
+
5. Define the event trigger: Click **Add Condition** and add this condition: **Event Type is `Track` or `Identify`**.
45
+
6. Map fields: Select the advertiser you want to sync the audience with. You can identify a specific advertiser by finding its ID in StackAdapt.
> When you're on StackAdapt platform, navigate to **Execute** (or **Overview**), then click on **Advertiser**. Next, select an advertiser from the **Filter** section. You can find the advertiser ID in the URL after `advertiser=`.
To verify that your audience is syncing with StackAdapt, open StackAdapt and navigate to **Audience & Attribution** > **Customer Data** > **Profiles**. On the Profiles tab, you should be able to see a list of profiles being synced to StackAdapt platform.
52
+
To verify that your audience is syncing with StackAdapt, open StackAdapt and navigate to **Audience & Attribution > Customer Data > Profiles**. On the Profiles tab, you should be able to see a list of profiles being synced to StackAdapt platform.
52
53
53
54
> info "Syncs can take up to 4 hours"
54
55
> It can take up to 4 hours from the time you initiate a sync for profiles to show up in StackAdapt.
55
56
56
-
If you want to create a StackAdapt Audience from your Twilio Engage Audience:
57
+
If you want to create a StackAdapt audience from your Engage audience:
57
58
58
-
1. Open StackAdapt and navigate to **Audience & Attribution** > **Customer Data** > **Segments**, then click **Create Segment**.
59
+
1. Open StackAdapt and navigate to **Audience & Attribution > Customer Data > Segments**, then click **Create Segment**.
59
60
2. Choose **Segment Engage Audience ID** or **Segment Engage Audience Name** as the rule.
60
61
3. Select the value for the corresponding filter.
61
62
4. Click **Submit** to create the segment.
62
63
63
-
### Sending an Audience to StackAdapt
64
+
### Sending an audience to StackAdapt
64
65
65
-
1. In Segment, go to Engage > Audiences and select the audience to sync with StackAdapt.
66
-
2. Click **Add Destination** and select **StackAdapt Audience**.
66
+
1. In Segment, go to **Engage > Audiences** and select the audience to sync with StackAdapt.
67
+
2. Click **Add Destination** and select **StackAdapt Audiences**.
67
68
3. Toggle **Send Track** and **Send Identify** on.
68
69
4. Click **Save**.
69
70
70
71
## Data and privacy
71
72
72
-
Review [StackAdapt's Data Processing Agreement](https://www.stackadapt.com/data-processing-agreement){:target="_blank"} to learn more about StackAdapt's privacy and data terms.
73
+
Review [StackAdapt's Data Processing Agreement](https://www.stackadapt.com/data-processing-agreement){:target="_blank"} to learn more about StackAdapt's privacy and data terms.
0 commit comments