This project focused on analyzing the competitive landscape for Ironhack in the coding school industry. We created and populated a comprehensive database with coding schools that were direct competitors to Ironhack, with focus on the top 5 Data Analytics Bootcamps.
The project involved designing suitable queries in SQL to answer the following business questions of interest:
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Overall Score of Data Analytics Program:
We assessed the quality and reputation of each data analytics bootcamp by providing an aggregated score.
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Campus Availability:
We determined the count of available locations for each bootcamp to understand their geographical reach.
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Average Score for Data Analytics Course:
We compared average scores for the data analytics course between 2022 and 2023, considering both remote and in-person formats.
Through this analytics consulting project, Ironhack gained valuable insights into their competitors' performance, allowing them to make informed decisions regarding their curriculum, campus expansion, and market positioning.