Software Engineer · Founder · Halal Investor
Building useful software and brands from first principles. No VC. No shortcuts. Just execution.
Software Engineer at Amazon for 8+ years — designing scalable systems that serve millions. Founder of Carrot Soft, a bootstrapped product studio. Halal investor. Rent-to-rent property portfolio. Digital marketing agency in the making.
Everything I build is guided by Islamic principles. Halal isn't a constraint — it's a compass.
My goal: create enough halal employment that people around me can wake up excited about their work.
| Project | Description | Stack |
|---|---|---|
| emes3ye.com | Personal brand site — writing, ventures, and lead gen | Next.js 14, MDX, Tailwind |
| Carrot Soft | Product studio helping founders ship faster | Web, SaaS |
- How I Use Claude for Task Management — Replacing Jira and Linear with a file-based task system inside the repo
- How I Built My Website While I Slept — Agentic development with Claude Code
- Why Halal Investing Is the Future — The case for ethical, interest-free investing
- Faith, Fitness & Focus: My Daily Routine — How I structure the day around what matters
More on emes3ye.com/blog
I help founders move from idea to shipped product — strategy, software, and marketing.
Building with purpose. Alhamdulillah.
Developer docs for this site live in docs/. Start with:
docs/README.md— Next.js setup and basicsCLAUDE.md— architecture, design system, and task flow
GitHub displays the README from a special repository named exactly <username>/<username>.
Steps:
- Go to github.com/new
- Set the repository name to
emes3ye(must match your username exactly) - Set visibility to Public
- Do NOT initialise with a README (you'll push your own)
- Click Create repository
- From this project root, run:
# One-time setup: create a separate clone for the profile repo
git clone https://github.com/emes3ye/emes3ye.git /tmp/emes3ye-profile
cp README.md /tmp/emes3ye-profile/README.md
cd /tmp/emes3ye-profile
git add README.md
git commit -m "Add GitHub profile README"
git push origin mainAfter pushing, visit https://github.com/emes3ye — your profile README will appear automatically.
To update in future: edit this README.md, then repeat the cp and push steps above, or maintain the profile repo separately.