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khushi2704rj-sephora/README.md

Hey, I'm Khushi!

Typing SVG

🧠 About Me

name: Khushi Kothari
role: Data & Business Analytics Professional
education: MSc Business Analytics
interests:
  - Causal Inference & A/B Testing
  - NLP & Sentiment Analysis
  - Financial Modeling & Valuation
  - Marketing Analytics & Customer Segmentation
  - Game Theory & Strategic Decision-Making
currently_learning:
  - Large Language Models & Prompt Engineering
  - Advanced Causal ML
  - Cloud Deployment (Docker, Railway)
fun_fact: "I once modeled the AOL-Time Warner merger as a game theory problem"

🛠️ Tech Stack

📊 Data & Analytics
🤖 AI & NLP
📈 Viz & BI
⚡ Engineering

🚀 Featured Projects

🌌 Antigravity — Game Theory Lab

Full-stack game theory simulation platform with 20+ interactive simulations, real-time Nash Equilibrium solver, and 3D visualizations.

📊 Social Media Brand Equity NLP

Automated multi-platform sentiment analysis pipeline (Reddit, YouTube, Instagram) using HuggingFace RoBERTa for brand equity research.

🧪 A/B Testing & Uplift Modeling

Marketing campaign analysis using Propensity Score Matching, heterogeneous treatment effects, and causal forests for revenue impact estimation.

🛍️ Customer Segmentation

K-Means clustering analysis identifying customer segments with a potential £70k revenue uplift. Uses PCA and Silhouette Analysis.

🛒 Costco Financial Analysis

Comprehensive financial statement analysis of Costco Wholesale (FY2021-2025) including DCF valuation, ratio analysis, and Porter's Five Forces.

⚡ Nexus Equity Terminal

Enterprise quantitative trading platform. Dynamic RAG pipeline parsing SEC filings into FAISS, structured via Llama-3.1, paired with macroeconomic stress-testing and DCF modeling.

📈 GitHub Stats

GitHub Stats Top Languages

GitHub Streak

🏆 Trophies

Trophies

✨ Open to collaborations on data science, analytics, and AI projects — feel free to reach out!

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  1. social-media-brand-equity-nlp social-media-brand-equity-nlp Public

    Automated multi-platform sentiment analysis pipeline (Reddit, YouTube, Instagram) using n8n and HuggingFace RoBERTa to assess brand equity. Research for IGI Global dissertation

    3

  2. AB-Testing-Uplift-Modeling-for-Marketing-Campaigns AB-Testing-Uplift-Modeling-for-Marketing-Campaigns Public

    This repository analyzes a marketing campaign using Propensity Score Matching, heterogeneous treatment effects, and causal forests to estimate the true impact of an algorithm across customer segmen…

    1

  3. costco-financial-analysis- costco-financial-analysis- Public

    Comprehensive financial statement analysis of Costco Wholesale Corporation (FY2021-2025) including ratio analysis, trend evaluation, business model assessment, and investment implications. Includes…

    1

  4. Consumer-segmentation-using-python Consumer-segmentation-using-python Public

    A data-driven clustering analysis identifying customer segments with a potential £70k revenue uplift. Uses K-Means, PCA, and Silhouette Analysis to optimize marketing ROI.

    Jupyter Notebook 1

  5. eq-analytics-terminal eq-analytics-terminal Public

    Enterprise-Grade Equity Research Dashboard powered by RAG, Llama-3.1, and Dynamic FAISS Indexing.

    Python 1